RESEARCH

Daily Effect has been in development for over 3 decades. Our research has focused on how the body works, what the body wants and what the body needs to function at peak potential. Everyone else has focused on ingredients and their effect upon the body or their effect upon mice and rats. Over the last 30 years we have learned some pretty important facts that have lead to developing better and more effective products that feed the body pathways critical ingredients for maximum body results. More importantly because of our research we have discovered the food that the body recognizes to perform specific body functions and we have manufactured these food elements with no added substances that interfere with peak body performance (see Pure Manufacturing in the Ingredients section).

This particular formulation was designed to fuel what is known as the Krebs Cycle. In 1953 Hans Adolf Krebs and Fritz Lipmann were awarded the Nobel Prize for Medicine for the discovery of the Krebs Cycle. The Krebs Cycle is a series of chemical reactions through which tissues of the body use the food we eat to produce energy. This energy is called ATP. Without ATP you can’t breathe, heal, move your fingers, think, or do anything. If your body is not producing ATP, there is no way you can survive. ATP powers every activity of the cell and your body organism.

This diagram of the Krebs Cycle shows the 10 stages the body must go through to produce the ATP. We don’t expect you to understand each one these stages and the importance of each, but we wanted you to show you a diagram of what the Krebs Cycle looks like.

THE BREAKDOWN

The human body is being exposed to a whole different set of problems that didn’t exist 100 years ago.

1) The synthetic and processed foods we eat, preservatives, hydrogenised oils, etc

2) The carbonated beverages and water we drink with a whole host of unnatural additives, mercury, lead, cadmium, pcb’s, chlorine, etc

3) The polluted air we breathe, car exhaust poisons, sulfur, etc

4) And the list goes on and on - overwork, dust, molds, and stressful circumstances.

These poisons and circumstances greatly reduce the bodies ATP production.
Hence, the body functions are getting interference and overloaded and not producing ATP at the capacity the body needs. The Krebs Cycle is like a chain, you are only as strong as your weakest link. Each stage of the Krebs Cycle produces the next stage. If any one of the 10 stages above is compromised, and not at what your body considers full production capacity, it will interfere with the production of ATP. The results of poor ATP production are: Anxiety, Depression, Chronic Fatigue Syndrome, Fibromyalgia, Stress, Lack of Energy and many more problems.

Daily Effects is formulated to meet the above challenges by feeding your body what it needs to support the Krebs Cycle. This product is designed according to the body’s needs. It is manufactured so that it answers those needs and doesn’t cause problems at the same time (see Pure Manufacturing in the Ingredients section).

Over the last few years we have studied what the Krebs Cycle needs in order to efficiently support the bodies energy (ATP) needs. We have learned through our research how to present the purest forms of those body energy needs in the most effective way possible. You will notice the very first day you take it, it is different. Some of the benefits of improved ATP production: improved athletic performance, better hand eye coordination, helps sore muscles, bruised muscles, cramps, better focus and clear head, and helps in 90% of body pain situations. Daily Effects is a sophisticated formula of the 6 different magnesium forms, in the proper ratio’s and proper manufacturing procedures that help fuel the body’s ATP production.